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TENCENT, JD-SW, MEITUAN-W Considers CN Regulations for Financial Product Online Marketing Positive for Industry Development
Recommend 21 Positive 47 Negative 18 |
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In response to the "Administrative Measures for Online Marketing of Financial Products" jointly issued by the People's Bank of China and other authorities, Shanghai Securities News cited Ant Group, TENCENT (00700.HK), JD-SW (09618.HK), and MEITUAN-W (03690.HK) as saying that the Measures are conducive to the healthy development of the industry. The four giants also pledged that they will continue to refine their financial product marketing mechanisms in accordance with the Measures during the transition period to ensure compliant implementation of related businesses. The People's Bank of China and seven other departments issued the Measures last Friday (24th), which is set to take effect from September 30. The Measures systematically regulate online marketing activities of financial products, setting detailed requirements on the authenticity of marketing content, risk disclosure, algorithmic recommendations, pop-up advertisements, account naming, trademark usage, cooperation models, and data and personal information protection. Auto-translated by AI AASTOCKS Financial News |
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