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<Research>CICC Recommends NTES-S, XD INC; Focus on Gaming Industry Content as Google Play Cuts Commission Rate
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Google announced adjustments to the commission rules for Google Play services, and third-party payment channels will be further opened with a reduced commission rate under the new regulations, according to a report from CICC. The new rules will gradually take effect in the US and other regions starting June 30. As the commission rate decreases under the new regulations, the profits of overseas gaming products are expected to grow in the short term. In the medium to long term, the essence of reducing the commission rate will likely be the shift of pricing power in the gaming industry from content channels to content creators. Considering that the commission rules have not officially taken effect, CICC has temporarily maintained the ratings, earnings forecasts, and target prices for various companies. For Hong Kong and US stocks, it recommends NTES-S (09999.HK) and XD INC (02400.HK). AAStocks Financial News |
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